Marketing that actually brings in customers
I'm Clare. I help small businesses work out where to put their time and money, then get the website, search, social, email and ads working together as one plan.
Book a free 30-minute chatOr email me at [email protected] with two or three lines about your business. I reply within two working days.
Most owners start with one of these
If any of them sound like you, you're in good company.
- I'm doing a bit of everything online, but there's no plan.
- I don't know which channels deserve my time and money.
- My website looks fine, but nobody gets in touch or books.
- I pay for ads and can't tell if they work.
- I don't show up when people search for what I do.
- I'd love to do it myself, but I don't know what matters most.
The whole customer journey, not just one channel
Customers find you, visit, decide, and come back. I look at every step, so money spent in one place isn't lost to a gap in another.
They find you
- Google search and local visibility
- Paid search and social ads
- Social media and content
They visit
- Your website and landing pages
- Clear messages and offers
- What keeps people reading
They enquire or buy
- Enquiry, booking and checkout paths
- Conversion improvements
- Pricing and offers
They come back
- Email and customer lists
- CRM and follow-up
- Reviews and referrals
Pick the help that fits where you are
Most people start with a review. You can stop there, or keep going.
Marketing review
I look at your website, Google presence, social, email and any ads, then send you a clear, prioritised list of what to fix first.
Best if you're not sure where to startMarketing strategy
Who your customers are, which channels are worth your money, what to say and how to measure it, in a plan you can follow.
Best if you want directionDigital and paid media advice
Paid advertising is my deepest specialism. I keep a senior eye on your Google and social campaigns, with monthly advice across the rest of your digital marketing.
Best if your marketing needs to performTraining and mentoring
One-to-one sessions or team training so you, or your staff, can plan, run and measure your own marketing with confidence.
Best if you want to do it yourselfSimple, and you decide at every step
No long contracts to begin with, and no jargon.
A free 30-minute chat
You tell me about your business and your goals. I'll tell you honestly whether I can help.
A review and a plan
I look at what you have across your website, search, social, email and ads, then send a plain-English list of what to do first, and why.
You choose what's next
Follow the plan yourself, learn with me, or keep me on for monthly advice. No pressure either way.
What you can count on
Plain English
I explain what I'm doing and why, so you understand your own marketing.
Honest advice
If something won't help right now, I'll say so, and tell you what will.
You stay in control
Your ad and website accounts stay in your name, and you can walk away any time.
Small and growing businesses across Ireland
Based in Cork City, happy to meet in person or work with you remotely.
- Independent shops and online stores
- Food and drink producers
- Photographers and creatives
- Hospitality
- Professional and local services
- Enterprise Ireland client companies
15 years, drawn to scale
From hotel revenue management and marketing management to leading search marketing for a global e-commerce brand. Each bar is the length of the role.
- Introductory Data AnalyticsUCD Professional Academy2022–23
- Diploma in Digital MarketingDigital Marketing Institute2010–11
- Diploma in Public RelationsGriffith College Cork2009–10
- Leadership FoundationsCertification
What owners usually ask
Is this only about ads?
No. I cover your overall marketing plan and the digital side: website, search, social, email and advertising. Paid ads are my deepest specialism, but I only recommend them when they make sense for you.
How much does it cost?
The first chat is free. After that, I'll give you a clear price before any work starts, so there are no surprises.
Do I need a big budget?
No. Lots of small businesses start small. I'll help you decide what's sensible, and sometimes the right first step is fixing your website or Google listing, not spending more on ads.
How soon will I see results?
Ads can bring enquiries within weeks. Other work, like showing up better in Google search, takes longer. I'll tell you what's realistic before you commit.
Will you take over my accounts?
No. Your ad and website accounts stay in your name. I advise and train, and you keep full control.
Do you work remotely?
Yes. I work with businesses across Ireland by video call, and I'm happy to meet in person if you're nearby.
Let's chat about your business
Send me two or three lines about what you do and what you'd like to improve. I'll reply within two working days and we can set up a free 30-minute chat.
Book a free 30-minute chatOr email [email protected] · Find me on LinkedIn